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Narrative Story Teaser:

About the Project:

  • Client: Internet Learning Network/imagistic Media Studios
  • Project: The Goo Lab, interactive training for standardized tests
  • Role: Project Producer

This interactive Web project was used in- and outside of schools to encourage children to perform well on standardized tests. It created a welcoming environment for test taking, which was rewarded with a humorous narrative that unfolded as the test progressed. The project was so successful that the client returned for a second installment of the story.

My Contribution

As Project Producer, I set the stage for the development of the story, oversaw the creation of the storyboards and visual elements and managed the vendor in order to create compelling visual segments with perfect timing. I drew heavily on both researching effective pedagogies, and my love of Warner Bros animation, to inform the creation of this simple but amusing narrative element that brought a few smiles to the children who took these tests.

Awards:

  • Digital Dozen Award: New Media Invision