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Segment:  What Killed Route 66?

About the Project:

  • Client: Nexstar Media/KTLA
  • Project: 2026 Backstage at the Rose Parade
  • Role: Segment Producer

An exploration of Route 66 and how it connects to Pasadena, the Rose Parade and Santa Monica, folding in iconic locations and engaging historical nuggets.

My Contribution:

This segment required a combination of research and finding a related authority on Route 66, combining iconic imagery with a compelling story rich with archival materials. I wrote the copy for the piece, edited and selected music for this segment which aired on New Year’s Day 2026.